Finding Nature Amid the Glitz and Glamour"That's what L.A. is for me. It's a network of really cool, creative people doing really interesting things."
For Josh Rosebrook, the beauty of Los Angeles isn't only skin deep. As a sought-after hairstylist at the Parlour on 3rd salon, he's well aware of the city's emphasis on external appearance and glamour. The heart of the entertainment industry, Los Angeles "is one of the pulses for beauty and style," he says.
But as much as he finds pleasure in making his clients look their best, what most captivates Rosebrook is the natural beauty here, which inspires healthy lifestyles and a healthy glow from the inside out. Whether hiking the trails in Franklin Canyon, exploring the rocky cliffs of Malibu beaches, or just simply taking in the thicket of forest surrounding his home in Benedict Canyon, the Portland, Oregon, transplant believes that retaining his connection to nature has allowed him to thrive personally and professionally.
For one, it's prompted him to realize a longstanding dream of developing his own skin and hair care line. "My line was really inspired by nature," he says. "It's organic, it's completely natural and it's all active botanical extracts." The products — for example, an antioxidant-rich cacao mask with chocolate and orange — are loaded with pure ingredients that sound good enough to eat. In fact, Rosebrook's devotion to healthy eating factored into their development. "There were certain things that I thought would be amazing topically that were amazing internally in your diet," he says.
So it's no surprise that Rosebrook's favorite places to eat and drink in L.A. are those that nurture both the body and the planet. He's partial to the Green Energy Potion at Liquid Juice Bar. For heartier sustenance, he favors eateries that use organic and sustainable ingredients, such as Akasha and Café Gratitude, a vegan restaurant that impresses him as much with its business model as with its naturally sweetened desserts.
The cafe's dedication to "sacred commerce," in which employees and the earth are valued over profit, "is about taking care of everybody and appreciating everybody," says Rosebrook. "That's exactly how I've modeled my skin and hair care company."
He enjoys opportunities to learn from like-minded entrepreneurs in L.A. On Third Street, a unique strip of locals-only boutiques and cafes with a worldly ethos, he's found synergy with other business owners whose success stems from offering authentic products they really care about. "That's what L.A. is for me. It's a network of really cool, creative people doing really interesting things."
But despite his multiple enterprises, he's not always on the clock. He's a dedicated yogi who finds serenity in his practice. When he's looking to unwind after a long day, Rosebrook catches some live music at intimate venues like El Rey Theatre or the Music Box, where he often runs into familiar faces. Finding community here has come — what else? — naturally. "When you're connected to a certain amount of people in L.A. in a real way," he says, "you're connected to the world."
Check out Josh’s L.A.